Frequency Use Cases: Mystery Board
What Is a Mystery Board?
A Mystery Board is a promotion where multiple missions are arranged in a board format, and participants take part in one board cell at a time according to a set participation cycle to reveal the mission or reward.
Using Frequency’s Entry Condition Settings, Mission Setup, and Mission Combination Setup features, participation can be limited to one mission per participation cycle, with missions and rewards configured for each cell on the board.
The key to a Mystery Board is to prevent participants from knowing which mission or reward is assigned to each cell before participating. Rather than displaying all mission or reward details from the beginning, design the board so that the contents are revealed one by one as participants take part or complete missions, encouraging curiosity about the next participation opportunity and repeated participation.
We recommend designing the Mystery Board so that participants cannot view the missions or rewards assigned to each board cell before participating.
- Do not display mission or reward details in board cells that have not yet been participated in. Reveal the contents of the cell after participation or mission completion, and configure completed board cells so that
they can be distinguished from their pre-participation state.
- Rather than displaying all mission or reward details from the beginning, configure the board so that participants can reveal the contents of one new board cell each time they participate,
encouraging interest in the next participation opportunity.
Setting the Mission Participation Cycle and Count
Before configuring missions for a Mystery Board, under Promotion Settings > Entry Condition Settings, select Set the mission participation cycle and count. under Participation Limit Settings.
In the Participation Count Settings section below, set the cycle and number of times participants can take part in missions.
- When creating a Mystery Board promotion, set the mission participation cycle according to how the promotion will be operated, and set Maximum per Criteria (= maximum number of participations per cycle) to 1 Participation Allowed so that participants can take part in only one mission during each cycle.
- Example: To allow participation in one mission per day, set the criteria to Day / 1 Day and Maximum per Criteria to 1 Participation Allowed.
Configuring Missions for Each Board Cell
Under Manage Promotions > Mission Settings, configure the missions to apply to each cell of the Mystery Board in the Mission Setup section.
- Configure each board cell to correspond to one mission, and set the mission completion condition for each mission according to how the promotion will be operated.
Mission Setup: Button Click
Mission Setup: AI Image Recognition
Mission Setup: Order Amount
Mission Setup: GPS Verification
Mission Setup: Product Purchase
Mission Setup: Membership Tier
Mission Setup: Marketing Opt-In
Mission Setup: Order Count
A Mystery Board can be configured using up to 40 missions.
For detailed information about each feature in the Mission Setup section, refer to the following guides.
(1) Button Click: Learn more about the Frequency Button Click User Guide
(2) AI Image Recognition: Learn more about the Frequency AI Image Recognition User Guide
(3) Order Amount: Learn more about the Frequency Order Amount User Guide
(4) GPS Verification: Learn more about the Frequency GPS Verification User Guide
(5) Product Purchase: Learn more about the Frequency Product Purchase User Guide
(6) Membership Tier: Learn more about the Frequency Membership Tier User Guide
(7) Marketing Opt-In: Learn more about the Frequency Marketing Opt-In User Guide
(8) Order Count: Learn more about the Frequency Order Count User Guide
Mission Combination Setup: Single Type
To distribute a prize individually when the mission for each board cell is completed, under Manage Promotions > Mission Settings, select Single Type under Prize Setup Type in Mission Combination Setup.
For each Single Type mission combination, select one mission to apply as the prize distribution condition.
- To create a Mystery Board that distributes a different prize for each board cell, you can configure a separate Single Type mission combination for each mission on the board.
- Example: Complete Mission 1 → Complete Mission Combination 1 → Distribute the prize for Board Cell 1
- Example: Complete Mission 2 → Complete Mission Combination 2 → Distribute the prize for Board Cell 2
Single Type: Before Adding a Mission
Single Type: After Adding a Mission
For detailed information about configuring a Single Type mission combination, refer to the following guide.
→ Learn more about the Frequency Single Type Mission Combination Setup User Guide
Mission Combination Setup: Accumulate Type
To distribute an additional prize to participants who complete a certain number or more of the missions on the Mystery Board, select Accumulate Type under Prize Setup Type in Mission Combination Setup.
Select the missions to use in the mission combination, and set the minimum number of missions the participant must complete to complete the mission combination under Accumulation Count.
- The Accumulation Count cannot exceed the total number of missions selected for the mission combination.
- With Accumulate Type, the mission combination is completed when the participant completes at least the configured Accumulation Count of missions, even if all missions selected for the mission combination have not been completed.
- Example (1): Complete at least 3 of 7 board missions → Complete the mission combination for an additional prize
- Example (2): Complete at least 7 of 10 board missions → Complete the mission combination for an additional prize
Mystery Board Mission Setup: Example (1) Screen
Mystery Board Mission Setup: Example (2) Screen
For detailed information about configuring an Accumulate Type mission combination, refer to the following guide.
→ Learn more about the Frequency Accumulate Type Mission Combination Setup User Guide
Mission Combination Setup: Chain Type
To distribute an additional prize to participants who complete all specified missions on the Mystery Board, select Chain Type under Prize Setup Type in Mission Combination Setup.
Select the board missions that must be completed together within a single mission combination.
- With Chain Type, the mission combination is completed only when all missions selected for the mission combination are completed.
- Example: Complete Mission 1 + Mission 2 + Mission 3 → Complete the mission combination for an additional prize
Combination Type: Before Adding Missions
Combination Type: After Adding Missions
For detailed information about configuring a Chain Type mission combination, refer to the following guide.
→ Learn more about the Frequency Chain Type Mission Combination Setup User Guide
Setting the Prize Distribution Method
On the detailed settings screen for each mission combination, set the Prize Distribution Method (Automatic Distribution, Claim Prize).
- Automatic Distribution: The prize is automatically distributed when the participant meets the mission combination completion conditions.
- Claim Prize: The prize is distributed when the participant performs a confirmation action for prize distribution on the promotion screen after meeting the mission combination completion conditions.
